Choose to Dream, Believe, Challenge, Change and Achieve this International Women’s Day, and Always!

One of the most important days on the global calendar is almost upon us and at kikki.K, we’re inviting everyone to get involved. That’s right, International Women’s Day 2021 #IWD2021 is on 8 March 2021, and it’s never been more important.

A global celebration of the social, economic, cultural and political achievements of women, the day also marks a call to action for accelerating women’s equality. And this year the theme is one of the strongest and most meaningful yet, as ‘Choose to Challenge’.

So, what does #ChooseToChallenge mean?

A challenged world is an alert world. Individually, we’re all responsible for our own thoughts and actions – all day, every day.

We can all choose to challenge and call out gender bias and inequality. We can all choose to seek out and celebrate women’s achievements. Collectively, we can all help create an inclusive world.

From challenge comes change, so let’s all choose to challenge.*


How are we supporting #IWD2020 at kikki.K?

With this incredibly strong theme in mind, this year at kikki.K, we invite every one of you to celebrate and support all the incredible women in your life ­­– and around the world.

As a brand, we’re choosing to represent and celebrate women globally and to collectively raise our voice as we choose to challenge and champion change for a more inclusive world.

We’ll be celebrating every woman this International Women’s Day and hope to inspire people around the world to join us in choosing to dream, believe, challenge, change and achieve.

In the lead up to this important day, we’re so proud to be shining the spotlight on and making space for the voices of a range of inspiring women who choose to challenge for the greater good of the future of all women – using our platform to tell their stories, celebrate their achievements and share their dreams. Be sure to keep an eye out here as well as on our socials and Kristina’s Your Dream Life Podcast for plenty of inspiring content from some amazing women.

We also want to inspire and empower everyone to make the most of every single day, which is why we’ve created our very special Limited Edition Daily Action Pad.

Designed in a bold and beautiful colour way, this handy A5 daily notepad also features prompts to help empower and inspire you to take control of your day. Not just on International Women’s Day, but always. Use it to plan your tasks, follow your dreams, live your beliefs, challenge, create change and achieve anything you set your mind to.

How can you get involved in International Women’s Day?

1| Show your support across social media platforms

Raising your hand assertively to strike the #choosetochallenge pose to show your support. Check out some examples here:

2| Post across your social media using this year’s hashtags

#choosetochallenge and #IWD2021
Like, repost and comment on the #choosetochallenge posts of others.

3| Attend an event if it’s safe to do so

For International Women’s Day events around the world, visit:

4| Educate yourself and your friends and family

Learn about the challenges faced by women around the world, and talk about it with your loved ones.

5| Choose to support women

Purchase their books and music. Watch women’s sport and support women-owned businesses.

6| Donate of volunteer

Find a group or charity working for gender equality or that help women.

For more resources and information on how you can help and get involved, visit the International Women’s Day 2021 website.

This International Women’s Day and every day, #choosetochallenge with us and be inspired to dream, believe, challenge, change and achieve, because with challenge comes change. Together, we can all challenge gender bias and inequality, and make our world a more inclusive one.

#choosetochallenge #IWD2021

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